New Balance re-entered the footwear market last year by launching new cleats and signing Marvin Harrison Jr. before the 2024 ...

Former USC Trojans Heisman Trophy winner Caleb Williams has been known ... specific athlete sponsorships. Should Williams indeed be joining the New Balance team, he’d be the undisputed face ...

Former USC Trojans Heisman Trophy winner Caleb Williams has been known for his eclectic style for years. In college, Williams garnered attention for his pregame outfits as he entered the Los ...