Concerns regarding parity within college athletic’s NIL space were raised almost immediately when players began to be compensated for their likeness in July 2021. Many have spoken out on ways to even ...

OKLAHOMA CITY (AP) — NiJaree Canady smiled broadly as she held up a gaudy championship belt with the Big 12 logo in the ...

HOUSTON, Texas – Texas high school athletes could possibly have the chance to profit from their name, image, and likeness ...

Even the richest schools with the largest fan bases can't fully fund revenue sharing and NIL. Here are the hurdles Tennessee faces in this arms race.

Former University of Alabama Head Football Coach Nick Saban, from left, speaks as Sen. Ted Cruz, R-Texas, listens during a ...

Texas Tech and head coach Joey McGuire landed 9% of the top 100 transfers according to ESPN. The Big 12 was also well ...

Alabama coaching legend Nick Saban is expected to serve on the impending Presidential Commission on college sports after ...

Can a national championship be bought in college football? That is a question on many people's minds as conflicting reports ...

NiJaree Canady was the ace for Stanford softball but transferred to Texas Tech after the 2024 season. Explaining her transfer ...

According to a report from On3, Texas Tech NIL collective founder Cody Campbell will serve as the co-chair of the new college sports commission, joining Nick Saban. Campbell is the founder of ...

The Texas Tech Red Raiders just capped off an historic season that resulted in the program's first Big 12 regular season ...

Texas' football roster is expected to receive between $35 and $40 million in 2025, combining traditional NIL money and school-based revenue sharing. Tennessee athletics director Danny White ...