“Augmented Reality” is an amorphous word. On the one hand, you’ve got AR smartphone apps that lay data over the real-world–e.g., restaurant ratings or wayfinding icons. Those can be pretty useful. On ...

Building Design+Construction reached out to AEC professionals who have studied and applied augmented reality and asked them to pinpoint applications that are ripe for the technology. Here’s what they ...

The Building Conversation app lets you "walk" around your new home or office before construction begins. Our team tests, rates, and reviews more than 1,500 products each year to help you make better ...

When Kaiser Permanente opens its massive, one-million-sf Oakland Medical Center Replacement Project early next year, staff, patients, and families may notice something peculiar about the place. Open ...

Apps and tools for smartphone-based augmented reality will help facilitate the creation of next-generation apps on AR glasses. The real world is great, but augmented-reality (AR) technology can make ...

For anyone who's ever wanted to see what their new Porsche 911 will look like parked in their garage without paying nearly six figures, keep reading. Porsche revealed its "Augmented Reality Visualizer ...

Virtual technology has existed for more than 50 years. However, augmented reality (AR) and virtual reality (VR) have only ...

Forbes contributors publish independent expert analyses and insights. I write about how to grow retail and ecommerce in the age of Amazon. Dec 20, 2017, 08:09am EST Dec 20, 2017, 10:04am EST This ...

Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...

Military operations across the world have long used AR and VR for equipment training, flight training, and weapons training. These tools can greatly reduce the cost of preparing soldiers to meet ...