MELBOURNE: After six years of instantly recognisable TVCs, Bakers Delight has changed tack, extending executions outside the familiar environment of the bakery and revamping its jingle. A 30-second ...
To celebrate its 40th anniversary, Bakers Delight is taking consumers on a trip through time, showing its bakers taking quick dance breaks out the back of the bakery. Tapping into the trend of dance ...