Design minds from Pentagram, Wolff Olins, Uncommon, and more anticipate how rage, taste, and AI buttholes will shape the year ...

Brand mascots have had quite the journey. From the Michelin Man's debut in 1898 through the golden age of TV advertising, ...

A successful brand design strategy starts with a profound understanding of the audience. Knowing precisely who the brand should speak to determines how the branding will resonate across different ...

When it comes to logo design, experts in the field have plenty to suggest. Your logo, they say, should strive to be iconic, as well as distinctive, timeless, attractive, memorable, and the like. This ...

These days, we’re all looking for stability. And just when we need it the most, it seems harder than ever to find. It isn’t just a question of reliability in our jobs, living situations and families.

In a fast moving digital world, a brand is more than a logo or a color palette. It is a story and a promise that should feel the same wherever customers meet you. In the past for many founders and ...

Branding refers to the process of creating and establishing a distinctive identity for a product, service, company or individual. It involves shaping the perceptions and associations that people have ...

TOKYO, Mar 20, 2025 - (JCN Newswire) - - Hitachi, Ltd. (TSE:6501, "Hitachi"), today unveiled a bold new brand design that reflects the company's transformationto what it calls "True One Hitachi", with ...

An iconic Cincinnati brand has unveiled a new look.Graeter's Ice Cream has announced a new logo that honors the company's 155 history while still looking modern for future generations.“We’ve always ...

OSAKA, Japan--(BUSINESS WIRE)--On June 30, 2020, Panasonic Corporation announced that it has received the highest accolade as Best of Best in the Brand Design category at the Automotive Brand Contest ...