Senior marketers are finding success by using AI and data to connect, measure and optimize the entire marketing ecosystem.

What can you learn from a master’s in marketing? From data skills to creative strategy, here’s how this forward-thinking program could help you stand out in a competitive job market ...

Small business owners are doing more, but feeling less confident. 5 ways entrepreneurs, freelancers and consultants can tap customers, prospects and referrers for help.

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

Amazon Web Services’ CMO says marketing isn’t a support function but is instead tied to revenue targets and product strategy.

The Must-Have Marketing Materials You Need to Succeed Coden, United States – August 27, 2025 / Digital Agency / In today’s ...

The Reed Duchscher-run Night, which provides support to creators like Kai Cenat and Hasan Piker, has acquired Experiential ...

Microsoft promoted Judson Althoff to CEO of its commercial business, expanding his role.