As specimens of mass media, printed catalogs and magazines no longer hold the same proud sway they did in the bygone eras of Sears Roebuck and Life. But, that doesn’t mean they’re no longer relevant - ...
REI pivoting away from a print catalog to a print magazine follows several marketing trends. Fellow retailer Ikea last year announced plans to release fewer catalogs in favor of a digital push that ...
Don’t tell The Nailco Group president/CEO Larry Gaynor that it’s not prudent to start new ventures in a down economy. In the first quarter of 2003 Nailco has introduced a spin-off of its core catalog ...
OK, I digress from my usual finishing tech discussion this week. Although I’m on the digital finishing side, I spent enough time in the high-volume offset world to become quite familiar with ...
In September, some 450,000 members of outdoor goods store REI, the largest U.S. consumer co-op, received a surprise in their mailboxes. In lieu of the typical 28-page fall catalog talking up the ...
CHICAGO -- Good news for those who thought their copies of Playboy were gone forever when their moms found them and threw them away. Playboy launched a Web-based subscription service Thursday called i ...
Mayfly x Be@rbrick drops this weekend over at the usual spots so keep checking HypeBeast for updates. We were able to snatch more detailed pictures of this disposable shoe. That’s right Mayfly is ...
If you have paid any attention to cataloging matters over the past three years, you might have heard rumblings about something called the 3R Project, which is having a large impact on RDA cataloging.
GORDONSVILLE, Va. (AP) – Catalog and specialty magazine printer American Press is ceasing operations.American Press President Charles Pettygrove said Thursday in a statement that the Gordonsville ...