What makes people think an AI system is creative? New research shows that it depends on how much they see of the creative act. The findings have implications for how we research and design creative AI ...

State-of-the-art generative artificial intelligence (AI) can now match humans in creativity tests and is at the cusp of augmenting the creativity of every knowledge worker on Earth. We argue that ...

Advancements in artificial intelligence, most notably in generative image technology and large language models, have sparked both excitement and a wave of apprehension across numerous industries.

This clear, organized process can help teams break free of a variety of human tendencies that get in the way of innovation. For business leaders, the struggle between efficiency and innovation is ...