For brands and retailers, it’s no secret that a more personalized customer experience typically leads to increased engagement and sales. And yet, so many companies struggle to implement what I call ...

Learn how AI-driven personalization transforms customer loyalty. Explore predictive modeling and data strategies for ...

Cookie loss and rising privacy demands are pushing personalization into distributed, privacy-first architectures.

"Personalized" by Mark Abraham and David Edelman is a crucial read for CMOs and all other C-suite leaders aiming to integrate AI into their customer experience, as well as CDAOs and CIOs who want to ...

Bringing personalization beyond curated web experiences can require some special consideration. Associates play an important role in in-store personalization, but they need the right equipment to work ...

B2B marketers overwhelmingly agree that buyers expect an experience personalized to their needs and preferences across sales and marketing. Personalization capabilities and components are distributed ...

Personalized dining experiences mean something different for every restaurant, but it all starts with the right technology ...

L.L.Bean has selected the Amperity Customer Data Cloud to power deeper personalization across customer experiences and channels.

While the trend of ordering food on an app for a stranger to pick up and deliver to your door existed before the pandemic, it wasn’t until the lockdowns that such habits became mainstream. Indeed, ...

Are customers finding relevant content when they search for your business? Personalized content can help improve your customer's experience. Creating meaningful experiences through personalized ...

Toll Brothers’ Q1 results highlight a repeatable operating model built on disciplined execution, land optionality and customer experience ...