Design thinking provides a holistic approach to the development of new products and processes, emphasizing the creative, interdisciplinary synthesis of new systems that can lead to solutions for real ...

Harvard Business Review lauds the collaborative prompt “How might we” (HMW) as the “one secret phrase that all top innovators use.” And it’s certainly known as the quickest way to shift design teams ...

Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...

Over the past few years, design thinking has quickly gained momentum in the business world. Some of the world’s leading brands—the likes of Apple, Google, HBO, Samsung, World Bank, and General ...

When just about all business activity — both with customers and employees — was hurriedly moved to digital a few months ago, one could be forgiven for not paying close attention to the nuances of the ...

Design thinking, the notion that anyone can solve problems like a designer with the right method and mindset, was a mainstay of corporate America from the 2000s into the 2010s. In recent years, though ...

Service design and new design thinking embrace the tools and techniques designers already have, their application channels these skills into the customer experience, delivering best practice for both ...

An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

Enter design thinking—an approach that goes beyond mere products to delve deeply into customer experience, transforming everyday banking into an intuitive, engaging, and satisfying journey. How can ...

Are you a creative or inventive person? Or would you like to be? Would you like to harness your creativity to solve problems for your company or for society? Would you like to add design-driven ...