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Publicis Groupe’s $4.4 billion purchase of email marketing and data company Epsilon on Sunday comes down to three words: first-party data. “What is really important for our clients is to build their ...

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Publicis Groupe-owned Epsilon has been in the CRM business for 30 years, but the agency only launched a self-service digital CDP for enterprise clients late last month. Epsilon noticed more of its ...

Epsilon rapidly intensified into a major hurricane, forecasters said Wednesday afternoon. The Category 3 storm is likely to miss Bermuda, yet its effects may still be felt there, so the island is ...

Tropical storm Epsilon strengthened to a hurricane Tuesday night as it moved on a projected path that could take it close to Bermuda, forecasters said. Subscribe to read this story ad-free Get ...

Epsilon is the world’s largest permission-based e-mail marketer. Other companies, such as Best Buy, use Epsilon to send promotions or other e-mails to their customers. Naturally, the company has ...

The Epsilon variant of coronavirus – otherwise known as B.1.429 – first came to the attention of researchers in late 2020 as it surged in California. By January, doctors at the Cedars-Sinai hospital ...