Are you making the best possible use of the Facebook Ad Library to maximize your campaign performance? Here are some tips to help out. This tool gives marketers free access to “spy” on the ad imagery, ...

Your competitors' social advertising strategies provide insight for your own campaigns. Here's how to use Facebook Ads Library to get a leg up. Competitor research is a crucial portion of any online ...

An archive of ads currently running on Facebook and Instagram. Provided for general transparency, advertisers use the Library to view their competitors' approaches. Ads appear in the Library within 24 ...

What is the Facebook Ad Library? The Facebook Ad Library – sometimes referred to as the Meta Ad Library – is a searchable database containing every ad currently on Facebook. The library displays ...

Starting next month, Facebook will open up academic access to a dataset of 1.3 million political and social issue ads, including those that ran between August 3 and November 3, 2020 — Election Day in ...

AI-powered tools are quietly reshaping how Meta's advertising strategies are uncovered. In 2026, ad library scraping will make it possible to identify which creatives convert and which targeting ...

The Facebook ad library gives a window into the sort of people an ad targets, and who’s behind it. The Open Secrets website can reveal the network of political money that helped pay for an ad. The ...

Meta advertising isn’t just big — it’s massive and still expanding. In 2025, Meta’s advertising ecosystem captured roughly 42% of all global social media ad spend — an estimated $87 billion — dwarfing ...