Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. General Motors Co., starting next week, will redefine its ...

General Motors Co's marketing and promotional spending will return to normal levels after the COVID-19 pandemic caused that budget to drop last year, the U.S. automaker's top marketing officer said on ...

General Motors continues to streamline its marketing duties under Global Chief Marketing Officer Norm de Greve, who took over 18 months ago. Kurt Unkel has been hired as global director, head of media ...

General Motors unveils a new marketing campaign spotlighting the brand’s sponsorship of the Southwestern Athletic Conference (SWAC) and commitment to Historically Black Colleges and Universities ...

Applications for the five-month program are open now through April 15. By Rebecca Sun Senior Editor, Diversity & Inclusion Diverse content and products only go so far without the multicultural ...

General Motors announced Wednesday a marketing partnership with Universo Online, the largest Internet service provider in Latin America, to create a convenient conduit for Internet-savvy car shoppers ...

GM South America president Santiago Chamorro will leave in early 2026 after a 32-year career with the company, with a ...

DETROIT >> General Motors is changing its corporate logo and launching an electric vehicle marketing campaign to reshape its image as clean vehicle company, rather than a builder of gas-powered ...

General Motors marketing boss Deborah Wahl has to convince the masses to give up the keys to their gasoline-powered cars and opt for an all-electric ride instead. And Wahl has to work fast. GM ...

March 14 (Reuters) - General Motors (GM.N), opens new tab said on Tuesday its global chief marketing officer Deborah Wahl had decided to retire effective March 31. The Detroit automaker is one of the ...

General Motors plans to increase its marketing budget in the coming months to bring it back in line with pre-pandemic levels, the automaker's Chief Marketing Officer, Deborah Wahl, said this week.

DETROIT — General Motors, starting next week, will redefine its corporate image and marketing strategy to better align with a commitment to electrification. The new corporate marketing strategy will ...