K18 is vying to be the next big thing in hair care. The beauty brand — full name: K-18 Biomimetic Hairscience — has fresh funding from VMG Partners, a TikTok campaign — #k18HairFlip — that has ...

With over 20 billion views on TikTok—a top spot in Sephora’s bestseller list, and a fanbase that includes A-listers Rihanna, Hailey Bieber, Pete Davidson, and their stylists—K18 Hair is taking the ...

We tested the salon-loved K18 hair mask to see if it really holds up to heat- and color-damaged hair. Spoiler alert: It exceeded our expectations.

Simone Biles — who, with 30 World Championship medals under her belt is the most decorated gymnast of all time — has joined the K18 camp. She begins a two-year ambassadorship with the Unilever-owned ...

LOS ANGELES--(BUSINESS WIRE)--Biotech hair care company, K18 Hair, announced today their TikTok Hashtag Challenge, #K18HairFlip. K18 Hair has been making waves in salons globally with it’s hair mask ...

Since its inception, the K18 Leave-in Molecular Repair Hair Mask has spread like wildfire, earning the seal of approval from ...

LOS ANGELES, Sept. 30, 2025 /PRNewswire/ -- K18, the biotech-powered haircare leader, today announced its first-ever fragrance and brand collaboration with Future Society, the pioneering biotech ...

DENTON, Texas--(BUSINESS WIRE)--Sally Beauty Holdings, Inc. (NYSE: SBH) (“the Company”), the leader in professional hair color, today announced that Beauty Systems Group, the Company’s segment which ...

With Hyaluronic Acid for deep hydration, Jojoba Esters to smooth and soften, and Hydrolyzed Quinoa and Baobab Seed Extract to ...

Sally Beauty Holdings, Inc. (NYSE: SBH) (“the Company”), the leader in professional hair color, today announced that Beauty Systems Group, the Company’s segment which distributes beauty products to ...