Sephora and Ulta Beauty are signing exclusive sales partnerships with K-beauty brands, ahead of South Korean retailer Olive ...

South Korea has dethroned France as the biggest cosmetics exporter to the U.S., with over $10 billion in annual exports ...

The popularity and prevalence of the K-beauty industry and skin care products has been mainstream in the US for years, and the buzz around Korean beauty isn’t getting any quieter. Whether it’s a viral ...

When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean brands like ...

(NewsNation) — South Korea is known for its cars and electronics, but President Trump’s recent tariffs have some worried about another booming export: Beauty products. Last week, Trump warned South ...

One glance at her dressing table tells you there’s nothing simple about Eunha Grace Shin’s beauty routine. Bottles, tubes, jars and more compete for space around a magnifying mirror, proof that the ...

What do Korean beauty products and the depiction of Jesus’s race have in common? Korean culture, known as K-Culture, refers to a worldwide obsession with various domains of Korean culture, BTS and ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." I love a Korean face mask. Any K-Beauty mask, really: hydrating, overnight, wrap, clay, sheet, ...

Move over blunt bobs and wolf cuts, there's a new hair obsession in town. Enter: The Korean 2-in-1 bob, an effortlessly chic ...

Our writers dig deep into the Strategist’s archives to surface the best things we’ve already written about and recommended in a single category. Read more here. In 2015, Charlotte Cho, the founder of ...