For any business to get off the ground, an entrepreneur must know how to attract customers or clients to the company.

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

When marketing a business for sale, the creation of an in-depth, well-structured marketing plan is critical. This plan serves as a roadmap for reaching potential buyers through suitable channels while ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to ...

Small business owners are doing more, but feeling less confident. 5 ways entrepreneurs, freelancers and consultants can tap customers, prospects and referrers for help.

The Must-Have Marketing Materials You Need to Succeed Coden, United States – August 27, 2025 / Digital Agency / In today’s ...

Smartphones are ubiquitous these days. People have near-constant access to their phones, using their mobile devices to shop, research purchases, compare prices and more. Small businesses need a mobile ...

What can you learn from a master’s in marketing? From data skills to creative strategy, here’s how this forward-thinking program could help you stand out in a competitive job market ...

Katie Miller is a consumer financial services expert. She worked for almost two decades as an executive, leading multi-billion dollar mortgage, credit card, and savings portfolios with operations ...

The Reed Duchscher-run Night, which provides support to creators like Kai Cenat and Hasan Piker, has acquired Experiential ...

Amazon Web Services’ CMO says marketing isn’t a support function but is instead tied to revenue targets and product strategy.