It’s never a good idea to rush head-first into a new project if you haven’t completed the necessary preparation first. You may miss something, forget your overarching goal, or simply find it difficult ...

Your business plan is your roadmap to success, according to the U.S. Small Business Administration. This three-to-five year planning document lays out all the parts of your business needs so your ...

What should be in your business plan? Creating a business plan is a key part of starting any business venture. Even if you’ll never use it in this format for attracting investors and raising capital, ...

In a previous article, I argued that great startups solve large, and even more importantly, immediate pain points for customers by positioning products more like a pain killer and less like a vitamin.