In the music business, creating the music is just half the battle. You have to find a way to let people know about your music. At this stage, it's time to treat music like a business. If you feel you ...

A marketing plan is an essential planning element for a new small business. The marketing plan describes the products and services of the business, identifies the customers and creates a strategy by ...

If you have not considered which of your employees may be ready for advancement, now is the time to think about it. Remember, seasoned talent from outside the company is scarce so it is best to ...

There’s no use in denying it — marketing is a critical component of a small business’ success. The challenge is that so many small business owners have no idea what it takes to make marketing work for ...

In today’s hyper-saturated, hyperlocal and hyper-social world, it’s almost impossible to think about a marketing plan that doesn’t use or consider using influencer marketing to launch, grow and ...

Businesses invest a significant amount of time and money in creating comprehensive marketing plans. They set ambitious goals, lay out strategies, and execute a plan to achieve them. In fact, they may ...

Hong Kong’s Oxide Pang, Japan’s Ogigami Naoko and Taiwan’s Tsai Ming Liang are among 27 prominent Asian helmers who will gather at Haeundae Beach in October to unveil new pics at the Pusan Film ...

The glamour of being paid to share what you know from the stage cannot be overstated. Imagine an audience jumping to their feet and bursting into applause as you say your last few words. You walk off ...

SEOUL -- Veteran filmmakers will mingle with aspiring first-timers at the 10th anniversary edition of the Pusan Promotion Plan, set for Oct. 8-11. The PPP will feature 35 projects from 18 countries in ...

I’m writing this post to the Robin of 10 years ago. A little background is needed to understand why. I held the same title in my last company for eight years. At the time, it bothered me some. And I ...