Ginny Marvin, Google's Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially remove ...

Google’s publisher ad server is everywhere, but some publishers say it’s because there’s barely a choice. Google’s publisher ad server is everywhere, but some publishers say it’s because there’s ...

Google Ads is forcing some of its advertisers off the credit card option for paying for their ad accounts and onto bank-based payment methods, such as ACH, wire, or paper check. If you do not comply ...

July 16, 2025 Add as a preferred source on Google Add as a preferred source on Google Unless you've already ditched Google for good, you've probably noticed that these days, your search results ...

There’s an ongoing debate in the PPC community about whether ad strength is a metric worth measuring or optimizing for. While Google states that ad strength doesn’t directly influence ad serving ...