Retail media has mastered awareness, but conversion still happens at the shelf. Finn Wikander, Chief Product Officer at ...

As pricing comes under growing scrutiny from regulators, consumers and AI-driven commerce, retailers must move beyond simply changing prices to clearly justifying them. The shelf edge is emerging as ...

Retailers are facing a new era of shopper expectations, where convenience, information, and seamless experiences are paramount. As the boundaries between online and in-store continue to blur, ...

In an increasingly complicated grocery landscape where CPG marketers face new challenges in balancing and optimizing their marketing mix, shelf-edge media has proved to be a powerful vehicle to close ...

Imagine walking into a bustling supermarket, where every shelf is not just a display but a sophisticated data collection point. This is the reality that VusionGroup is bringing to life with ...

Müller has created a game-changer in an area that has been in desperate need of innovation for years, according to Carol Hand, head of category in the yoghurt and desserts division at the dairy ...

Long gone are the days when supermarkets were the most risk-averse, tech-unfriendly retailers on the block. In fact, the nation’s largest supermarket chain, Kroger, displays a commitment to data, ...

Tesco is to extend its use of electronic shelf-edge labelling (ESL) using a system from Swedish vendor Pricer. Pricer said that Tesco had ordered 400 units for the deli counter of one store and that ...

Sainsbury's has joined the band of major supermarkets experimenting with electronic shelf-edge labels (ESLs) in a bid to update its store operations and boost efficiency. The high-street giant began ...

Supermarket shelf-edge labels could soon be displaying videos as well as prices following the launch of the “smallest digital signage solution in the world”. Developer Online Software AG claimed its ...