The four largest e-commerce platforms, namely Shopee, TikTok Shop, Lazada and Tiki, generated total sales revenues of 429 ...
Vietnamese consumers spent more than VND1.17 trillion (US$44.5 million) daily on online shopping in 2025.
In 2025, transaction value on Shopee and TikTok Shop exceeded $16.3 billion, equivalent to nearly 8 per cent of Vietnam’s ...
Vietnam’s e-commerce market continued to expand rapidly in 2025, with gross merchandise value (GMV) across four major platforms - Shopee, TikTok Shop, Lazada, and Tiki - reaching VND429.7 trillion ...
Competition among leading e-commerce platforms in Vietnam remained intense in 2025, with China-backed TikTok Shop rapidly closing the gap on market leader Shopee, according to the Vietnam Tech & ...
E-commerce platform tools are becoming key factors helping sellers optimize operations and increase their ability to reach ...
Vietnamese consumers have selected Shopee as their best-loved brand as the ecommerce giant is now the country's most popular online marketplace. Shopee achieved the highest score for purchase ...
From make-up to skincare to haircare, the experience is no longer guesswork. Rather, it is personalised, guided, and can be ...
Questions around governance and oversight of these digital sales channels are coming into sharper focus. Read more at ...