Homer, Marge, Bart, Lisa and Maggie are in a race to turn one of entertainment's most powerful money machines into a timeless classic for 20th Century Fox, David Lieberman writes. If they succeed, he ...

The Simpsons has been a staple of pop culture for decades, with their legacy far outreaching their on-screen adventures and becoming worldwide icons thanks to a variety of merchandise celebrating the ...

It was only two years ago that 20th Century Fox started taking consumer products a little more seriously, tapping Jeffrey Godsick to expand the way the company exploits its films and TV shows through ...