Beam Suntory and its agency Preacher are simultaneously launching two new campaigns to promote its Irish whiskey brands: The Tyrconnell and Kilbeggan. Both seek to showcase the brands as spirits to ...

Sometimes you just need some happy go lucky, heavy folk tunes, don't you think? The world is super serious (read in Al Gore's voice) right now, music is a great release from that. That's what ...

Welcome to our annual Scotch whisky “state of the nation” report from The Scotsman. It’s always a joy to write about our national drink, especially in the approach to the festive season when it’s hard ...