Snap Inc. SNAP has unveiled a groundbreaking augmented reality (AR) advertising feature called Sponsored AR Filters on Snapchat to expand brands' outreach beyond the pre-capture Lens Carousel. This ...

We're long gone from the days when the most popular Snapchat filters were the simple, adorable puppy dog face and the iconic early 2010s rainbow-vomiter. Now, Snapchat is taking a step forward in its ...

By Jaspreet Singh Jan 28 (Reuters) - Snap will create an independent subsidiary for its augmented reality smart glasses, as ...

My first child was born in 2017 and I have so many photos of him with Snapchat filters. He was a hard baby, and I had postpartum depression, and I struggled with loneliness. I found solace in taking ...

Instead of letting Snapchat fade into the background, users should take a moment to decide what role, if any, the app plays in their lives.

Snapchat has announced it will enable advertisers to create branded augmented-reality filters on the platform. The instant messaging app, which denounced its social media status earlier this year, has ...