Have you ever wondered why certain posts always appear at the top of your Instagram or Facebook feed while others seem to vanish into oblivion? The truth lies in powerful, ever-evolving algorithms ...

Social media algorithms determine what billions of users see daily, yet most creators barely scratch the surface of how they operate. Platforms prioritize content ranking using engagement metrics, ...

When X's engineering team published the code that powers the platform's "for you" algorithm last month, Elon Musk said the ...

But the real question is: connected to what? Parker Woodroof, Ph.D., a social media expert and associate professor of marketing at the Collat School of Business at the University of Alabama at ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

If you're seeing the same types of stories repeatedly on your social media feeds, you're not alone, and it's due to something called an "algorithm.""It's a series of steps that a computer follows in ...

A safer, saner social media world is possible, former Facebook product manager Frances Haugen told members of Congress in 2021. Instead, she said, leaders at the social media company chose engagement ...

Social media platforms are more than just tools for sharing cat videos or keeping up with friends—they're powerful influencers of public opinion. The algorithms that drive these platforms determine ...