Starbucks (NASDAQ: SBUX) stock investors are enthusiastic about Brian Niccol's ability to drive improvement. *Stock prices ...

If stock prices are a bet on what will happen to a company soon, the Starbucks Corp. (NASDAQ: SBUX) turnaround is in ...

Starbucks hired a guy, uh, Brian, is it Niccol? I don’t know how to pronounce his last name, but, you know, he pitched ...

CEO Brian Niccol has made a lot of good moves at the coffee chain, but his latest plan should anger baristas and customers.

Starbucks is investing in more hours for baristas as other restaurant chains go in on AI.

As the coffee giant brings the personal touch back to its stores, Chief Technology Officer Deb Hall Lefevre's role is more ...

On Monday, Starbucks rolled out a new dress code as part of its larger corporate overhaul. But union workers say the change ...

But as consumer behavior shifts, digital disruption accelerates, and brand trust becomes a strategic imperative, a new ...

Consumers may be getting their food to-go more often, but they still demand music and free Wi-Fi. They also want their ...

Starbucks launches its summer menu with new and returning limited-time drinks Tuesday despite the coffee giant's plans to ...