The retail media boom isn’t just for Amazon and brick-and-mortar chains. Online marketplaces are also investing heavily in ad platform businesses, albeit for different reasons. Etsy and eBay, two of ...
On May 10, eBay will part ways with its longtime ad rep firm, Triad Retail Media, which was acquired by Xaxis last October. Recode first reported the separation. EBay will move its ad sales team ...
eBay is building out an in-house advertising team and cutting ties with an outside ad firm, Triad Retail Media, to move sales in-house after working together since 2010. The company also plans to ...
Shares of eBay have rebounded ~7% this year, despite little hope for a fundamental rebound. In its most recent Q1, the company reported a continuation of GMV declines, though this was offset by growth ...
Jason Del Rey has been a business journalist for 15 years and has covered Amazon, Walmart, and the e-commerce industry for the last decade. He was a senior correspondent at Vox. For years, eBay’s ...
It's important that ads for BNPL services are responsible because these forms of payment involve borrowing money. 'Advertisers should make sure they don't encourage excessive spending through the use ...
Internet powerhouses Yahoo and eBay are joining forces in an alliance that further defines the battle lines in an online brawl with rivals Google, Microsoft and AOL. Under the multiyear partnership ...
eBay is considering extending its advertising format offering to include video while stepping up plans to unlock further, valuable shopper data for advertisers. The company is in talks about whether ...
EBay Inc. will once again advertise on Google Inc.’s U.S. AdWords network, but its spending on it will be significantly lower. EBay will start turning on its U.S. AdWords ads today,ending a 10-day ...
eBay Ads has launched an innovative advertising platform that ditches cookies in favour of a new programmatic targeting system. By delving into its hoard of user data, the e-commerce giant can deliver ...
Online marketplace eBay is focusing on its in-house advertising business for the first time in a process that involves banning third-party product listing ads and recruiting an in-house advertising ...