Nike hoped Michael Jordan's Air Jordan sneakers would make them millions. Forty years later, it's bringing in billions.

Inspired by Michael Jordan's one-one-games with his brother, Jordan Brand is bringing back its global basketball tournament ...

Jordan Brand has been an integral part of France's Quai 54 Streetball Tournament, collaborating on the Jordan Luka 4 this ...

Jordan Brand made history in signing Panthers' Tetairoa McMillan, making him the first-ever rookie to sign with the Jumpman.

It's no surprise that Collier and Jordan Brand agreed to a deal. Collier is one of the WNBA's brightest stars. She's a ...

Carolina Panthers rookie wide receiver Tetairoa McMillan earned a unique distinction ahead of the 2025 season.

"All around great shoe. The leather is of good quality. Carbon fiber is a good look, and the color is on point," says a ...

The New York Liberty star blends athletic cool with full-on sparkle in a Swarovski-studded tunnel look. WNBA forward and New ...

There were a few players in the 2022 Draft class who were worthy of being the first pick. Among them were Chet Holmgren, Jabari Smith Jr., and Paolo Banchero, the talented forward from Duke who was ...

Jordan Brand meets luxury with the Swarovski x Air Jordan 1 Low OG. Discover the dazzling features and release details here.