US consumers are missing out on an estimated $10 billion in savings annually 1, as more than a quarter of shoppers' loyalty points go unspent, and over one in ten are left to expire, new research ...

Clutch, a leading provider of customer marketing technology, has announced a strategic partnership with GoTab, an ...

However, earning Executive Platinum status requires tremendous dedication and loyalty to American Airlines, with hundreds of ...

Remember the “bearista” cups? Get-’em-before-they’re-gone promotions at Starbucks — and the viral crazes they spark — are going to become more common.

As agents act on behalf of brands, marketing leaders must help design the passports that define acceptable behavior.

UK consumers are missing out on an estimated £3 billion in savings annually, as more than a quarter of shoppers’ loyalty points go unspent, and over one in ...

SMS marketing has had a bit of a resurgence of late, and for good reason: it works. And far better than some other trendy ...

Personalization may be the promise, but the retail experience that customers get from their favorite brands often tells a different story.

Recent data illustrate the early impact of tariffs, which include: 72% of businesses are reporting significant cost increases ...

EFG Companies continues its winning streak, bringing home a Gold and a Silver in the 20th Annual Stevie(R) Awards for Sales and Customer Service. Notching a total of 42 Stevie(R) awards to date, this ...

Early results highlight the power of this approach. For example, Camino used Jane Gold to offer 10% cash back to first-time buyers, allowing the brand to efficiently acquire new customers at scale ...