From identifying conversion behaviors to minimizing time spent on content creation, AI should be approached as a strategic ...

Digital advertising’s dividing line between performance and awareness channels is crumbling, and AI is the wrecking ball.

Amazon has a lot riding on its third-quarter earnings release on Oct. 31. Given the push and pull across the company's ...

Scope3, an ad tech firm launched to clean up digital advertising’s carbon footprint, is leaning further into agentic AI, ...

Lucid Leverage LLC, a Tempe-based digital marketing agency, has reported an unprecedented increase in demand for specialized reputation management services from celebrities, politicians, and public ...

Q3 digital ad spending delivered a mixed picture, with shifting platform strategies opening short-term gains for some ...

ASCI Chairman Sudhanshu Vats discusses proactive education, digital landscape, and future initiatives in responsible ...

Are TV commercials a smart return on investment in 2025? The advertising landscape in 2025 is more complex than ever, with businesses weighing the benefits of traditional media against the precision ...

Singer Tope Alabi opened up about the emotional struggles she faced in her journey to marriage, revealing that at least four ...

Doubleverify has deepened its partnership with Microsoft Advertising, expanding measurement coverage for Audience ads and ...

Seyi Tinubu launched a digital skills programme on his 40th birthday to train 10,000 youths in tech fields, earning ...