Join us as we discuss programmatic advertising and the achievements of inspiring women who shape the mobile technology landscape.

A new survey from Project Management Institute (PMI)) has highlighted that 97per cent of agencies face mounting pressure to ...

Prominent Baltimore attorney Barry Glazer is suing Meta and Google in a class-action lawsuit that includes property owners ...

Eight of WhatsApp’s roughly 50 employees made more than $100 million off that deal, while Koum gained a net worth of $6.8 ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

CMOs must address 10 pressing issues, including AI integration, Google’s evolving SERPs, data privacy, and content differentiation ...

Nevada Attorney General Aaron D. Ford has joined a bipartisan coalition of 42 attorneys general urging Meta Platforms, Inc.

One of the challenges here is that we don’t really know frequency in real life – we only know it within specific environments, such as a Facebook campaign ... shaping the future of attention in ...

He said networks like Patriot Democracy exploit the fact that a single Facebook page can be connected to multiple ad accounts and user profiles, creating a complex challenge for enforcement.

Then, late last year, Meta announced plans to charge European users a $14 monthly subscription fee to access ad-free versions of Facebook and Instagram ... Collecting first-party data could be a ...