Apple taps Google’s Gemini to power next Siri
Digest more
Apple was facing increasing questions about its plans for artificial intelligence as other big tech companies invested tens of billions in the technology.
By MICHAEL LIEDTKE Apple will rely on Google to help finish its efforts to smarten up its virtual assistant Siri and bring other artificial intelligence features to the iPhone as the trendsetting
Apple gets a faster path to a smarter Siri, while Alphabet gets Gemini in front of one of the biggest consumer audiences in the world.
Apple downgraded to Hold as AI execution lags, the iPhone outlook weakens, and costs rise. Click here to read my analysis of the AAPL stock.