In what may be a first in the modern streaming wars, Max is returning to the name it had when it launched in 2020, HBO Max.

Popular streaming platform Max is rebranding again, returning to the name HBO Max. Just two years after the platform's ...

Warner Bros. Discovery is hitting rewind on Max’s branding, bringing back the HBO name it dropped from the streaming service ...

Warner Bros. Discovery says it is changing the name of its Max streaming service to HBO Max later this summer. It represents ...

It is as if streaming management at Warner Bros. Discovery suddenly slapped their collective foreheads with their palms and ...

HBO got its start back in 1972 and made a groundbreaking move in 1975, becoming the American network to deliver its ...

Warner Bros. announced Wednesday that it will be rebranding Max, the app formerly known as HBO Max, into, uh, HBO Max.

(The Hill) — WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title ...

Critics said at the time that dropping the HBO name was a critical branding error. Now, Warner Bros. Discovery seems to be ...

Discovery’s streaming service is about to embark on another rebranding. The service launched as HBO Max back in 2020, only to ...

The rebranding is coming summer 2025, Warner Bros. announced in a news release on Wednesday, May 14. A new black and white ...

During its Upfronts presentation, Warner Bros. Discovery announced that Max will be rebranded HBO Max. "HBO Max"? Sounds ...