If you want your CMO to act like a business leader, you need to treat them like one—and they need to show up like one, too.

We’ve explored the strengths that make media agencies indispensable, the weaknesses that have kept them undervalued, and the ...

Microsoft (NASDAQ:MSFT) is bringing its AI assistant Copilot straight to everyday users with the launch of Microsoft 365 ...

For RA to be meaningful in oil palm, it must shed its gloss and take root in reality. Real regeneration must be yield-focused ...

The stats are in—and they're sobering. New research analyzing high-frequency payroll data shows early-career workers (ages 22-25) in AI-exposed occupations have experienced a 13% relative employment ...

Q2 2025 Earnings Call October 2, 2025 8:45 AM EDTCompany ParticipantsRuben Schreurs - Group CEO & DirectorKayte Herrity ...

An application is a discrete software program that is designed to execute a specific action or activity, much in the same way we're leveraging Microsoft PowerPoint today for ... including guest ...

Tinuiti gets a lot of attention in New York, and that’s not by chance. They’re one of those agencies people mention when you talk about smart media planning. They’ve recently been named the U.S. media ...

Greetings from Iceland! Learning the marketing mix or 4 Ps of marketing is one of the most vital parts of any marketing education. Here we go through the marketing mix that Iceland uses in the digital ...

The marketing mix consists of the product, price, place, and promotion. This is what marketers use to develop many of the core aspects of marketing. This is the key ingredient when you want to start ...

IAB Australia has released a Market Mix Modelling Landscape Report providing marketers with a directory of 12 active vendors and implementation guidance. The report, prepared by IAB Australia's Ad ...