NBA Opening Night Audience Peaked at 7.1 Million Viewers on NBC and Peacock for Thrilling Conclusion (10:45-11 p.m. ET) of ...

The NBA had a positive opening week to its 2025-26 season on the TV front as it got underway with its new rights deals. The ...

The return of the NBA on NBC helped deliver the best opening night since 2011, when a lockout saw the season open on ...

The NBA’s return to NBC is part of an 11-year, $76 billion rights package spread across ESPN/ABC, NBC/Peacock and Amazon’s ...

Thunder vs. Rockets peaked at 7.1 million viewers. The post NBA’s NBC Return Draws 5.9M Viewers, Best Opener Since 2010 ...

STAMFORD, Conn. — The NBA’s return to NBC with a doubleheader on Tuesday night averaged 5.61 million viewers, the ...

NBC's broadcast of the NBA tip-off was up 87% in viewers compared to last year and marked the season opener's biggest ...

STAMFORD, Conn. — The NBA’s return to NBC with a doubleheader on Tuesday night averaged 5.61 million viewers, the ...

The last NBA tip-off doubleheader with a larger average audience came in Oct. 2010, helped by the Heat's 88–80 loss to the ...

As the NBA gets set to tip off its new 11-year, $76 billion media-rights juggernaut on Tuesday night, advertisers have already snapped up much of the available in-game inventory for the 2025-26 season ...

We selected the best player to wear every single jersey number in NBA history, with some number-related stories for each ...

NBA betting scandal, baseball is booming, Messi signs extension, SGA erupts for 55 points, offering Jets fans amnesty, and ...