Netflix's co-CEO weighed in on Warner Bros. Discovery's decision to revert to HBO Max branding. The streamer used to be ...

Plans for a clean room strategy and generative AI-assisted ad formats were outlined at the streamer’s blockbuster upfront ...

EXCLUSIVE: Early Netflix veterans Rob Guillermo and Nihaar Sinha have teamed to form Indus Valley Media (IVM) an independent ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

What makes a meme-marketing campaign successful and what the future might look like for brands trying to stay relevant online ...

The 2025 television upfront presentations in New York showed legacy media companies embracing significant shifts ... Read ...

Today, at its second annual upfront to advertisers, the streaming leader announced that it has created interactive mid-roll ...

The streaming giant is working on more ad formats, like ones that appear when you pause what you’re watching.

Streaming giant Netflix (NFLX) said its ad-supported monthly plan, which costs $7.99, has reached 94M monthly active users ...

With a YTD gain of over 28%, Netflix (NFLX) is outperforming the S&P 500 Index ($SPX) by a wide margin. The company’s ...

President Trump on Thursday claimed India has offered to drop tariffs on US goods as part of a potential trade deal. Speaking ...

Netflix shares have jumped 23% since April 2, outperforming the S&P 500 due to its resilience to trade tensions. Bulls ...