Nike has taken a big step forward in 3D printing in a riff on the original Air Max sneaker.

Phoenix Suns star forward Kevin Durant had the pleasure of introducing Nike's next generation of NIL basketball athletes. In ...

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Sports Direct, Europe’s biggest retailer of sports and fitness footwear, clothing and equipment, is launching its 2024 winter campaign, New Traditions Start ...

The Black Friday deals are coming in hot and heavy this month. Despite the fact we've still got a little to go until the ...

The way to check if your Nike shoes are original is by scanning the Universal product code (UPC) - which is a special barcode ...

The ad, infused with Sports Direct’s signature fun and light-hearted style ... Featured items include the PUMA Deviate Nitro 3, adidas Predator Elite, Under Armour Infinite and Nike Pegasus 41 ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

HONG KONG (AP) — China’s e-commerce firms reported an increase in the number of shoppers and a growth in sales for this ...

With the Houston Texans unveiling brand new football uniforms, TODAY’s Craig Melvin heads to the Nike Sport Research Lab to see how the design team incorporated the culture of Houston and the team’s ...

As reported by Forbes, LeBron James made history in 2022 by becoming the NBA 's first active player to reach billionaire ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...