Sanders’ NIL valuation skyrocketed during his ... Off the field, endorsement deals with Nike, Gatorade, and Mercedes-Benz highlighted his marketability, driven by his charismatic personality ...

Shedeur Sanders has long been a dominant force both on and off the field for the Colorado Buffaloes, but the latest On3 NIL (Name, Image, Likeness) rankings show a shift at the top. Arch Manning ...

Luckily for the 22-year-old son of Buffaloes head coach Deion Sanders, he has already made millions with his NIL fortune and endorsement deals with blue-chip companies like Nike, Gatorade ...

Deion Sanders ... let me deal with this first. Who you seeing on TV? Name, image and likeness, that means you're endorsing stuff. [Timestamp: 26:26] "Who you seeing besides Travis and Shedeur?

Paul Skrbina is a sports enterprise reporter covering the Predators, Titans, Nashville SC, local colleges and local sports ...

Colorado quarterback Shedeur Sanders is a projected top-five pick in the 2025 draft after receiving nationwide coverage and attention this season. Sanders, the son of Deion, has NIL deals with a ...

Football fans were blown away about when Shedeur Sanders' NIL. Now they are just as impressed ... fans can't too excited about a "package deal" with Shedeur because of Dak Prescott's prohibitive ...

For Deion Sanders, this dynamic with his son, Shedeur, carries an added layer ... bankruptcy case and the debate over privacy with NIL deals On the other hand, Salter brings a dual-threat dynamic ...

This year’s Shrine game will feature plenty of top-50 talent, including Colorado QB Shedeur Sanders, Michigan DT ... that type of move in today’s NIL climate. Same time, competitors compete.