After more than a year of work, Gahanna has a draft plan that outlines ways the city can adapt to growth while also ...

Hillary Super has been CEO of Victoria's Secret for just over a year and said the pieces are all starting to come together.

• Missed High-Value Audiences: Using behavioral segments such as “evening mobile shoppers” or “first-time buyers of local ...

User-generated content is just the start. Here's why blending it with employee-generated content and creator-generated ...

Rather than chase AI hype, Certinia is aligning its three core products under a single operational blueprint. COO Robert ...

The truth is that AI isn’t replacing marketers; it’s replacing the busywork that keeps marketers from doing their real jobs.

Nettwerk Music Group has appointed Owen Lloyd as its new Director of Catalogue Marketing and Development, marking the latest ...

Industry Key Success Factors are the 5-6 core competenices that seperate the good from the great firms in an industry. You ...

From identifying conversion behaviors to minimizing time spent on content creation, AI should be approached as a strategic ...

Shweta Rangra, Vice President – Marketing, Hafele India, talks to e4m about the company’s brand proposition, association with ...

The former Warner Bros. and Universal Pictures executive has led marketing efforts for "Barbie," "The Batman," "Fast & ...

Overview AI tools improve marketing efficiency through automation and predictive analytics.Platforms like Jasper, Copy.ai, ...