Disney is planning to fully integrate Hulu with Disney Plus, creating a “unified” app experience that will launch next year, the company announced as part of its earnings results on Wednesday. The new app will put all of Hulu’s content into Disney Plus, calling the future of Hulu’s standalone app into question.

Walt Disney Co. is integrating Hulu and Disney+ into one app, the entertainment company announced Wednesday.

The Walt Disney Co. will stop reporting quarterly subscriber numbers and ARPU for its streaming platforms Disney+, Hulu and ESPN+, as it seeks to put more focus on the profitability of its streaming efforts. The company revealed the change in executive commentary from Disney CEO Bob Iger and CFO Hugh Johnston Wednesday morning.

Walt Disney Co. reported an increase in streaming subscribers and strong results at its domestic theme parks, though its theatrical distribution results were lower for the fiscal third quarter.

The entertainment giant is counting on the two businesses to help it deal with cord-cutting and an up-and-down movie division.

Walt Disney posted better-than-expected results for April through June and raised its full-year earnings guidance on Wednesday as the company's streaming television profit grew and U.S. theme park visitors increased their spending.

Walt Disney stock has been on a stellar run. Earnings due out ahead of Wednesday’s opening bell could make or break its rally.

Disney reported quarterly results Wednesday, posting earnings that topped expectations but revenue that came in just shy of analyst projections.