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NBC Sports to Hype Return of NBA With AI-Generated Voice of Announcer Jim Fagan, Who Died in 2017
NBC is making a nostalgia-fueled drive to the hoop to tout the return of the NBA to its airwaves in the fall of 2025 after more than two decades. In the latest move, NBC Sports announced that it will use an AI-generated voice of former narrator Jim Fagan,
NBC will use Jim Fagan’s AI-generated voice for NBA coverage
NBC’s upcoming NBA coverage will include the AI-generated voice of Jim Fagan, a longtime sports narrator who died in 2017. In an announcement on Tuesday, NBC said the AI-generated voice of Fagan will appear across select title sequences, show opens, and promos when the network resumes airing NBA games in October.
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