Smokey Bear, the icon for wildfire safety, turns 80 years old Friday. For decades, the American public has been educated about the dangers of forest fires thanks to the bear’s memorable posters and ...

Step aside Smokey Bear. There’s a new mascot for fire safety in town. Since 1944, Smokey Bear has been a reminder that “only you can prevent wildfires.” Clad in blue jeans and a ranger hat, Smokey has ...

DRAPER, Utah — The longest-running public service announcement in the United States turns 80 years old today, August 9, 2024: Smokey Bear’s “Remember, Only YOU Can Prevent Wildfires!" It’s a timeless ...

Smokey Bear was born on Aug. 9, 1944, as the fictional face of forest fire prevention. It’s the longest running and most successful advertising campaign in American history, according to the U.S.

The longest-running public service announcement in the U.S. turns 80 years old today. Its message is simple and one you’ve heard many times before: “Only you can prevent wildfires.” Smokey Bear, the ...

USA, — The nation's most beloved wildfire prevention ambassador is celebrating another milestone birthday. Smokey Bear, the iconic figure who has taught Americans about fire safety for more than eight ...