Taylor Swift’s 1989 (Taylor’s Version) celebrates two full years on the Billboard 200, becoming her thirteenth album to make ...
Taylor Swift proves once again that the future of marketing doesn’t belong to the loudest voices, but to those who create ...
Taylor Swift's The Life of a Showgirl has dominated global charts and banked more than $150 million in profit within weeks, ...
Eight of Swift’s last nine studio albums led off with a No. 1 hit on Billboard’s Hot 100. Let’s consider these leadoff ...
Eight of Swift’s last nine studio albums led off with a No. 1 hit on Billboard’s Hot 100. Let’s consider these leadoff ...
The album was released in dozens of different formats. Other artists have done this before, but rarely at this scale or with such an intense response from fans.
Anticipation for Taylor Swift’s “The Life of a Showgirl” was nothing short of astronomical. It shattered Adele’s decade-long ...
Taylor Swift's "The Life of a Showgirl" sales strategy included not allowing individual song downloads. Did that help her break a first-week record?
Taylor Swift's 38 album variants for 'The Life of a Showgirl' spark debate, with some calling her marketing 'exploitative' despite her business genius ...
The Life of a Showgirl isn't just a streaming success — it has moved a massive number of vinyl LPs. How massive? Let's do some math. How big a deal are Taylor Swift's vinyl sales, really? This week, ...
That’s how she got to be a billionaire. Obviously Taylor Swift has one of the most hardcore fan bases of any artist out there. Swifties hang on to every word the pop superstar says, dissecting ...
Taylor Swift's 12th studio album, The Life of a Showgirl, has shattered records, selling 4.002 million copies in its first week — the largest opening week in ...