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UFC, Paramount

Dana White On How UFC Landed Its Blockbuster $7.7 Billion Streaming Deal With Paramount

UFC's CEO reveals why he wanted David Ellison's muscle behind his MMA giant, why pay-per-view events no longer work, and what a potential UFC fight at the White House would look like on CBS.

Yahoo Sports · 2h

How the UFC landed a $7.7 billion deal with Paramount after a whirlwind 48 hours, according to TKO execs

Just how big of a surprise was the UFC’s bombshell $7.7 billion deal with Paramount and CBS? So big that even UFC CEO Dana White didn’t see it coming.

CBS News on MSN · 4h

Paramount acquires UFC rights in 7-year deal with TKO Group

Paramount will become the new home to all UFC events in the U.S., while UFC's CEO says the White House may host a July 4 event broadcast on CBS.

12hon MSN

Paramount Secures UFC Streaming Rights In $7.7 Billion Deal

The seven-year deal, beginning in 2026, was the first major deal struck by Paramount after it finalized its merger with ...

4h

Dana White admittedly surprised UFC ended up at Paramount, teases White House card possibly airing on CBS

The UFC had multiple suitors interested in landing the promotion’s broadcast rights deal, but in the end, Paramount ponied up ...

8h

Jake Paul Urges UFC Fighters to 'Get Your Worth' After CBS, Paramount Contract

Jake Paul had a straightforward message to UFC fighters after the company announced a $7.7 billion streaming deal with ...

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